In the Industry, in an Equipment as a Service (EaaS) business model, the machine is provided by the manufacturing company with the addition of a series of digital services that can also be invoiced separately, generating new revenue.
Thus, the manufacturer is responsible for maintenance, service, consumables and spare parts, among other services. Even availability and production can be guaranteed.
For example, the user fee can be billed on a monthly basis or even on a “pay-per-use model”, i.e. only according to the number of units actually produced. Manufacturing companies generate continuous revenue over the years and not just once when the machine is sold. Properly calculated, significantly more turnover and profit can be generated.
In addition, this business model also promotes customer loyalty as an important asset, as the business becomes recurring. This means that the manufacturer is always close to the customer and can better meet his needs.
Digital services for customers
Technological advances, such as IoT and Augmented Reality, enable machine builders to offer their customers value-added digital services that provide competitive advantages for both the supplier and the user. Offering these digital services allows them to:
– Improve customer experience and satisfaction.
– Generate new revenue based on long-term customer relationships
– Access new markets
What digital services can I offer my customer?
Installation and commissioning:
Digitalisation of machinery user manuals to avoid errors and always ensure the most up-to-date version.
Training:
Support in Training, with interactive digital processes and communication with an expert remotely and in real time in case of doubt.
Remote support:
Remote support from professionals and experts from the manufacturer. No waiting and saving on costs and travel.
Maintenance:
Design of procedures to carry out corrective maintenance or preventive maintenance based on conditions.
Digital spare parts catalogue:
Automatic management of spare parts or consumables without waiting or paperwork.
Warranty activation and management:
Digital services include parts replacement in case of error. Warranty services are perhaps the best types of after-sales service.
Offers and ordering:
The 4AfterSales solution provides the customer with the possibility of accessing a platform where they can place orders and receive offers automatically.
Newsletter:
Always connected with the customer. Send/receive any type of information, news, offers, discounts, etc.
4AfterSales, the solution of digital customer services by Zerintia Technologies
4AfterSales is the combination of three different solutions that, used together, and thanks to IoT and Augmented Reality, allows machine manufacturers to offer their customers value-added digital services that provide competitive advantages for both the supplier and the user.
